Digital Transformation Strategy Explained in 60 Seconds

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Published Feb 14, 2025

What is digital transformation? Digital transformation is the journey your company takes when you apply digital technologies to business processes across all aspects of your organization. A cohesive digital strategy is everyone’s responsibility, with your executive team leading the way. In this video, we discuss digital transformation and how digital transformation is used.

What Does Digital Transformation Look Like?

1. Customer Experiences: Consistent customer experiences across all departments and platforms using AI, automated workflows, and digital data analysis are critical.
2. Business Operations: Migration to a data center’s private cloud virtual machine environment can reduce expenses, guarantee availability, and provide connectivity across disparate applications and networks.
3. Employee Experiences: CRM databases that keep sales pipelines up to date, and AI-driven data analytics that uncover the most successful sales strategies over time, can improve accuracy, efficiency, and reporting speed.
4. Business Models: Successful businesses are discovering ways to magnify the digital technologies already in use, such as offline and online marketing data to create a more comprehensive prospect view.

For more information, read our full article on digital transformation: https://www.liquidweb.com/blog/digital-transformation/

Timestamps:
00:00 What is Digital Transformation in Simple Words?
00:21 Digital Transformation Strategy
00:57 Conclusion

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